The Indonesian Ministry of Tourism and Creative Economy successfully hosted the Apresiasi Kreativitas Indonesia (AKI) exhibition in Batam, seeing a surge in orders from tourists and buyers from Singapore and Malaysia, underlining the event’s impact on local and regional creative industries.
The AKI 2024, held from August 2-4 at the Mega Mall in Batam, marked a significant step in promoting Indonesia’s creative products to international markets, particularly attracting attention from neighboring countries like Singapore and Malaysia.
Minister of Tourism and Creative Economy Sandiaga Uno highlighted the strategic decision to host AKI 2024 in Batam, which immediately garnered significant international interest, leading to quick sales of several products during the three-day event.
The exhibition not only boosted local sales but also significantly enhanced Batam’s role as a cultural and economic bridge within the region. The presence of diverse creative subsectors such as fashion, crafts, and digital arts at the event underscored Indonesia’s rich cultural tapestry and innovative spirit.
This event served as a platform for effective collaboration between the government and private sectors, aiming to elevate the visibility and export potential of local enterprises, supporting Minister Uno’s goal of increasing Indonesia’s creative product exports to SGD 37.8 billion.
The variety of products on display received positive feedback from international visitors, translating into high sales and orders. This enthusiasm from foreign buyers indicates a robust demand for Indonesian creative goods abroad.
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AKI 2024 also featured a series of talk shows and workshops, enhancing participants’ knowledge of sustainability and innovation within the creative industries. These sessions provided valuable insights and networking opportunities, further adding value to the event.
The success of AKI 2024 in Batam represents a significant step forward for Indonesia’s creative economy, particularly in terms of increasing international engagement and economic impact. For Singaporeans and international visitors, the event offers a unique insight into Indonesia’s cultural richness and creative potential, fostering deeper economic and cultural ties within the region.
The Apresiasi Kreativitas Indonesia (AKI) 2024 exhibition in Batam successfully attracted significant interest from Singapore and Malaysia, showcasing Indonesia’s creative products and fostering economic and cultural exchanges. The event highlighted Batam’s strategic importance as a regional hub for creativity and innovation, contributing positively to the local and regional economy.
Sources: Kabar Gayo, SWA.co.id (2024)
