Simplemind Communication is set to host the Rise of the Sneakers (RoTS) 2023 event at Grand Batam Mall from August 31 to September 3. This edition of RoTS carries the theme ‘Breaking the Boundaries’ and features 20 streetwear brands from Jakarta, Singapore, and Batam.
RoTS 2023 is a platform that inspires creativity and innovation in the sneaker industry. It showcases a wide range of creative exhibitions for both local and national sneaker enthusiasts. CEO Yasser Hadeka Daniel sees RoTS as a gateway for local brands to expand internationally, fostering stronger networks among local brands and benefiting Batam’s creative community.
Yasser envisions RoTS as a catalyst for local brands to enter the international market. The event’s growing recognition locally, nationally, and internationally sets a clear direction for its future. The goal is to achieve higher sales compared to the previous year.
RoTS 2023 brings together renowned streetwear brands such as Urbain, Rowley, Kyoor Kicks, and more, showcasing the latest sneakers and streetwear trends.
RoTS 2023 offers various activities and competitions, including a sneakers bazaar and dance competitions judged by notable figures in the dance community.
Sponsor OCBC NISP believes RoTS has the potential to boost economic transactions, given the positive development of sneaker popularity and the lifestyle of the younger generation.
RoTS 2023 has garnered support from local and international sneaker and streetwear communities, emphasizing its significance in the industry.
RoTS 2023 not only benefits the local youth but also serves as a platform to stimulate creativity and innovation in the sneaker industry. This event aligns with the creative economy and engages various stakeholders, including the government, media, and the community. Its impact extends to building Batam’s tourism potential and nurturing the creativity of the younger generation.
What It Means for Singaporeans and International Visitors:
RoTS 2023 presents an opportunity for Singaporeans and international visitors to explore and engage with the vibrant streetwear and sneaker culture. It showcases the latest trends, fosters creativity, and offers a unique experience, making Batam a compelling destination for sneaker enthusiasts and fashion aficionados.
RoTS 2023 in Batam, organized by Simplemind Communication, is set to elevate local streetwear brands onto the global stage with its ‘Breaking the Boundaries’ theme. This event offers a platform for creativity, international growth, and economic impact, featuring a lineup of renowned streetwear brands and engaging activities. It has garnered support from local and international communities and holds the potential to boost Batam’s tourism and nurture the creativity of the younger generation.
Source: Batam Today (2023)
