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Johor Bahru’s Retail Boom: New Malls Rise Ahead of RTS Link Surge

Credit: CNA/Zamzahuri Abas
Credit: CNA/Zamzahuri Abas
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JB braces for a retail transformation as new malls emerge near the RTS Link corridor.

Johor Bahru is entering a pivotal phase of urban change, with new malls, upgraded retail hubs, and mixed-use developments rapidly taking shape ahead of the Johor-Singapore RTS Link opening in early 2027. The city is betting big on increased Singaporean footfall — but locals warn that congestion, parking shortages, and long-term sustainability remain pressing concerns.

A City Preparing for a New Era

As the RTS Link prepares to connect Woodlands North to Bukit Chagar by January 2027 with a capacity of 10,000 passengers per hour each way, retailers and developers are racing to enhance their presence in downtown Johor Bahru. City Square mall is undergoing a major facelift, SKS City Mall is set to open next year, and the expansive OBS Mall will anchor a RM1.2 billion mixed-use district expected by 2030.

Infrastructure-Led Retail Revival

Urban analysts highlight that this retail wave differs from past failed cycles. The RTS Link, favourable exchange rates for Singaporeans, and the Johor-Singapore Special Economic Zone (SEZ) are driving real demand, not speculation. City Square alone will add 22,000 sq ft of retail space and integrated hotel apartments, while Bukit Chagar station itself will host a mall, hotel, and residences under a RM2.6 billion development led by MRT Corp and Sunway Group.

Credit: CNA

Singaporeans Welcome Convenience

Regular visitors from Singapore say the new malls will strengthen JB’s appeal for short trips. Interviewees such as Winston Chew and Muhammad Muhaimin noted that having modern malls within walking distance from the RTS station will streamline shopping and reduce the need to drive into the congested city centre. Many hope for more unique dining options, services, and kid-friendly spaces rather than duplicate international brands found in Singapore.

Local Businesses See Opportunity — and Risks

Small business owners near the developing malls, such as minimart owner Jamal Ibrahim and motorcycle workshop manager Manoj Nyana Segaran, report early boosts in footfall following the Sheraton’s opening beside SKS City Mall. Yet, pushcart retailers inside City Square fear displacement as higher-end tenants move in. Experts warn that excluding affordable local offerings may dilute JB’s distinct retail identity, a key draw for Singaporean day-trippers.

Congestion Concerns Intensify

Johor residents worry that multiple malls clustered in the already dense downtown core will worsen traffic bottlenecks. Parking shortages at City Square, Komtar JBCC, and surrounding streets are already severe. The Regent of Johor, Tunku Ismail Sultan Ibrahim, recently voiced concern about the lack of a comprehensive traffic solution before RTS operations begin.

New Transit Plans on the Table

Authorities are exploring several measures: congestion charges for busy districts, an integrated bus-tram network, and a 30km autonomous rail rapid transit (ART) system connecting the city centre to suburbs such as Tebrau and Skudai. Urban planners also recommend limiting early-morning parking at malls to prevent long-term commuter parking and prioritising walkability from RTS stations to retail zones.

Johor Bahru’s retail transformation marks one of the city’s most significant shifts in decades — powered by cross-border mobility, urban redevelopment, and rising investor confidence. For both Indonesians observing regional growth and Singaporeans planning future day trips, JB’s evolution will redefine commerce, travel, and urban life along one of Southeast Asia’s busiest borders.

Sources: CNA (2025) , Malay Mail (2025)

Keywords: Johor Retail Boom, JB Shopping Malls, RTS Link 2027, Singapore Visitors, Urban Development

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